Illustration+Use+Summary

Summary of Illustration Use in Fitness Sports Re-Design
I used a total of five illustrations for my re-design of the Fitness Sports web site (all were captured using HyperSnap):
 * The re-designed logo was created using Word.
 * The re-designed tag line was also created using Word.
 * The weather image was obtained from the weather.com web site for Des Moines, IA.
 * The two illustrations under "Featured Races and Merchandise" were obtained from the Fitness Sports web site.

One of the main complaints about the current Fitness Sports web site is that it is so cluttered, and part of that clutter comes from the illustrations that are used on the site. (Although, it could be a lot worse than it is.) In re-designing the site, I wanted to use illustrations tastefully and where I thought they were appropriate given the aim of the site, but not add any clutter if I could help it. I took a number of Redish's guidelines into account for this part of the assignment.
 * Don't make people wonder what or why: All the illustrations I've included in my re-design serve a specific purpose, and I believe that purpose is quite obvious when looking at what I've done with the site.
 * Choose an appropriate size: For my initial re-design, I used the logo and the tag line (including the race calendar verbiage) from the current Fitness Sports site, but re-sized them in a way that allowed them to fit side by side on the page. One of the comments that came back from the review mentioned how it was obvious that they'd been re-sized because the text was somewhat fuzzy. In the final re-design, I re-did both the logo and the tag line in a more appropriate manner. They are cleaner than the originals, and they avoid potential problems for users who are color-blind by eliminating the red text.
 * Don't make content look like ads: I had to go against Redish on this particular guideline. The two illustrations used under "Featured Races and Merchandise" are ads, but given the nature of the site, I believe they are appropriate.